Tag: Facebook
This Week in Native Ads 7/19
One big thing Subscription is not all that it seems for Tim Ferriss. The popular podcast host (400m+ downloads) last week announced a six month trial of no ads and shifting to a subscription model.
This Week in Native Ads 6/14
Gustaf here, I head up marketing at Nudge. I’m covering for Ben this week, while he’s out enjoying the Spanish weather. ☀️ One big thing This week, we saw Salesforce's surprise…
This Week in Native Ads 5/24
Happy Friday! For readers in the US hopefully a quiet Friday ahead (if you’re not already out). One big thing Catching up with colleagues this week there were a few jokes about sketches, that is the crude drawings that…
This Week in Native Ads 4/5
One big thing Google is in a difficult place with Chrome, Safari has ITP (privacy protection), as does Firefox and if they don’t level set, they risk losing market share. Such a change would threaten a lot of ad…
This Week in Native Ads 3/29
Digital Content NewFronts is coming up, if readers have invites, would love to join a couple more sessions. 🙂 One big thing There were a lot of smirks this week about Apple…
This Week in Native Ads 3/8
One big thing Will everything online move to a pure pay for performance model? It strikes me that as retargeting has taken a hit on publisher revenues it’s been buoyed by affiliate content drives. This precision reduces…
This Week in Native Ads 2/22
This week is a full on edition, so buckle in as it’s full of gems, from datapoints on Amazon, DrainerBot, to Apple acquiring a digital marketing firm. 🤔 Notable stories this week This News Corp…
This Week in Native Ads 2/8
One big thing I want to speak on the pace of change. Twitter this quarter is changing their reporting metric to mDAU, monetizeable daily active user. The market did not like it.
This Week in Native Ads 2/1
Notable stories this week Facebook & Google market research. This does raise the threat of being disintermediated by the operating system itself, what happens if Apple bans the app? Apparently Facebook has prepared…
This Week in Native Ads 12/21
Happy Holidays! This will be the final installment of the year. As you read this I will be somewhere over the Pacific Ocean to New Zealand for a decidedly summer Christmas and New Years. Looking…
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