Edition #283 Home buyers and their adtech taxes
Inspired by a tweet from Hunter Walk, this week at the very bottom we’ve added a few newsletters we dig. Please do check them out and give them a try. One big thing I didn’t…
See the latest research, insights and data on Facebook as it relates to content marketing, native advertising, media and content. Use Nudge to improve the impact of your Facebook content and understand how to allocate between the networks.
Inspired by a tweet from Hunter Walk, this week at the very bottom we’ve added a few newsletters we dig. Please do check them out and give them a try. One big thing I didn’t…
A couple of friends need a hand, How can I help, a social cause is looking for a volunteer to help with SEO. Another colleague is looking for a paid content role for a sports brand.
One big thing Even PlayStation is going direct to consumer with the launch of Playstation studios, ahead of the PS5 launch. “Sony has developed a new umbrella brand to unite its first-party PlayStation titles. The…
One big thing As we transition to the new normal, those brands that are spending, are starting to invest in marketing assets. Assets like app installs, newsletter subscribers, upper-funnel audience, training, webinar attendance. “The roughly $40 billion…
One big thing What the stock market got wrong this week. Alphabet, Google, Facebook and Twitter were all up after earnings after most analysts expected a bigger hit to revenue. Yet for most firms, the virus was only an…
It’s Friday, you did it, again 🙂 One big thing This week felt like the real start to the second quarter and we’re seeing it in this week’s stories. With earnings season in, Snap usage rising, Google making hiring…
Recapping an internal note we sent to clients this week. We’ve put up a page covering Covid-19 and impact on marketing, media and content. We’re updating it daily. We continue to offer Nudge to the community,…
A quick ask, Gustaf on his team is looking for marketers to provide feedback on a new initiative. If you would like to be involved, in exchange for a treat on us, let me know. Just asking for 30 minutes…
One big thing Thoroughly enjoyed the content/campaigns this week from Patagonia and The Trade Desk. Brilliant. We saw this paired with Comcast acquiring Xumo. The extension, or working harder of branded content, through to OTT is a no brainer…
Back from NZ, with a tan that is rapidly fading. It’s been a good week, catching up and getting back in mid quarter. One big thing This week is awash with OTT stories – and you might be wondering…
Join us every Friday for the latest content, advertsing and industry insights.