

How do you deliver quality branded content at scale?
Creating an internal scorecard, briefing and quality control is how you can deliver quality branded content at scale. Any at scale system requires a balance between providing guidance and freedom for creators to create the best content. In fact, a good brief, help shape up and give them constraints to operate within. 1) Internal scorecard Your internal scorecard, is how you can tell if a piece of content delivers on your objectives or not. It should be tailored to… Continue reading