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Built by marketers to address a gap: better workflow, reporting and optimization for content.

Nudge provides specific tools for running content-focused campaigns across multiple publishers. Our mission is to enable our clients to do their best work, transparently and efficiently.

Software instead of Excel

By having all of your data in one place — with unified master metrics — you can get a transparent view of what is actually working, on your own terms.

This also saves time in terms of your team’s workflow and allows them to focus on insights and value, not pulling data.

A clear, intuitive dashboard

Nudge gets you from insight to action, quickly, through a clear and intuitive dashboard. This allows marketers to allocate spend behind the winners, and make necessary improvements to under-performing assets.

In a world of increasingly chaotic campaigns with many moving parts, Nudge helps optimize spend — and minimize waste.

An easy install

Nudge is a simple piece of code that is easy to install and get up and running.

This Week in Native Ads

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This Week in Native Ads 10/19

This week I spoke at AdTech Connect on where content meets advertising, how to make smart decisions from your data and shared our NZ to NY story. I’d love to speak at more events, let me know any you’d recommend.   One big thing Consolidation in branded content is coming. From Lauren over at BI, […] Read More

by , October 19, 2018

What Clients Say

Colin Nagy

Colin Nagy

Executive Director, Media & Distribution, Barbarian Group
I would recommend Nudge reporting for campaigns that extend across multiple platforms and destinations. It was integral to our entire team and helped the client understand just how successful our campaign was, in which channels, and why.
Jennifer Sun

Jennifer Sun

Product Manager at The Atlantic
Nudge is an easy-to-use product, they offer great support and had a deep understanding of our client needs and the market.
Harry Inglis

Harry Inglis

Campaign Manager at Protein
I would recommend Nudge to any agency or vendor looking to make content a core part of their offering. Clients want relevant performance metrics and actionable insights for the often significant spends associated with bespoke content creation. Nudge delivers this.

Case Studies

Read how Nudge has helped companies like yours.

Delta Faucet case study

How Nudge worked with Spark Foundry to demonstrate the success of their influencer content campaigns together with Delta Faucet.

The Atlantic case study

A guide to native content success in partnership with The Atlantic. Find out how Nudge worked with The Atlantic to demonstrate the success of their content campaigns.

General Electric case study

Find out how Nudge helped GE measure their Drop Science campaign over a mix of 70 different owned, earned and paid content websites.

Don Julio case study

How Nudge helped Protein with a consistent measure of performance across the Don Julio campaign.

Bloggers Club case study

How Nudge helped Bloggers Club measure over 30 pieces of content allowing real time optimization and insights.

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Brands we've measured

Aflac
REI
Microsoft
Royal Caribbean
Seventh Generation
Diageo