We don’t believe companies need to ask their consumers to compromise privacy. Nudge has been built from the ground up with this in mind.
- The technology leverages first party cookies.
- Nudge seeks to collect the minimal amount of data required to get meaningful insight.
- Data is discarded once processing has occurred, further minimising storage.
- Privacy is part of our product design process.
This has all been done in a way which doesn’t lose fidelity or insight for brands. It’s just how it should have been built the first time.
Has Apple Tracking Transparency (ATT) impacted Nudge?
There hasn’t been any change to the data collected or our ability to measure.
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