Category: Best of

Best of, Branded Content, Native Advertising

Best Branded Content & Native Advertising Examples of 2024

This post includes all the work featured in our newsletter this year. Make sure you subscribe to get all the latest. Background We’ve been highlighting the best branded content since 2015. Find more inspirational pieces from previous years here: 2023, 2022, 2021, 2020, 2019, 2018, 2017, 2016, and 2015. Agencies, brands & publishers use Nudge to measure the performance of their branded content initiatives, if you would like to learn more… Continue reading

Ben Young

January 29, 2024

Best of, Branded Content

Best Content Hubs Examples of 2023

Each year since 2015 we have posted examples of the best branded content & native advertising executions. Within these are some of the best content hubs. If you have a content hub, and you’d like to improve it. You could start with analytics. Imagine there was an analytics platform catered to the art & science of content, that’s Nudge. Update for 2025, check out the Intelligence Era solutions for helping brands show the impact of their content-led… Continue reading

Ben Young

September 13, 2023

Best of, Branded Content

Best Branded Content & Native Advertising Examples of 2022

This isn’t our first rodeo – we’ve been highlighting the best branded content for years. Find more inspirational pieces from previous editions here: 2021, 2020, 2019, 2018, 2017, 2016, and 2015. You might also be interested in our piece on measuring the success of your branded content. What you are seeing, are the select pieces we feature in our weekly newsletter. Subscribing to that is the easiest way to keep on top of… Continue reading

Ben Young

December 12, 2022

Best of

The Best Native Advertising Examples of 2021

Read on to see the best native ads of 2021. When people speak about native ads, they typically either talk about native content or native display. So, in an effort to avoid confusion, I want to make it clear that in this piece, we’re concentrating on content. Throughout, you’ll quickly notice that we use additional terms that are synonymous with native content, e.g. branded content, sponsored content, and custom content. Each week, we handpick exceptional content campaigns that we’ve… Continue reading

Ben Young

February 3, 2021

Best of

The Best Native Advertising Examples of 2020

It’s 2020, and now native is often also referred to as sponsored, custom, paid, and branded content. The native advertising campaigns featured in this article are the best promotional pieces of 2020. Each week, we handpick extraordinary content campaigns. These are then featured in This Week in Native Ads (if you’re not a subscriber, sign up here), which automatically gets you considered for the best ads of 2020. Submit your own work for consideration for 2020, here. (see… Continue reading

Gustaf Stenlund

January 10, 2020

Best of

The Best Native Advertising Examples of 2019

In this article, we spotlight the kings and queens of native advertising and branded content in 2019. Each week, we picked remarkable content campaigns to feature in This Week in Native Ads (sign up to the newsletter here). Being included in This Week in Native Ads automatically got you in consideration for the best ads of the year. See 2015, 2016, 2017 & 2018. Submit your own work for consideration for 2020, here. (See 2020/… Continue reading

Jessica Toib

September 28, 2022

Best of

The Best Native Advertising Examples of 2018

It’s this time of year again, when the best brands and publishers are awarded for all of their hard work. When the kings and queens of branded content (aka sponsored/native content) are crowned champions… I’m of course talking about the best native ads of 2018. Throughout 2018, we’ve picked extraordinary campaigns, which we’ve spotlighted in This Week in Native Ads (sign up to the newsletter here). Being included in This Week in Native Ads, automatically gets you… Continue reading

Jessica Toib

January 16, 2018

Best of

The Best Native Ads of 2017

Wow, how is it already time to review 2017’s best native ads? This year has flown by! I do love this time of year though; being able to take a step back and look at the year in review reveals which path the industry has taken and makes me wonder: where are we going next? So, how did we make sure we surfaced the best ads? Each week of the year, we share the latest campaigns of the… Continue reading

Gustaf Stenlund

December 18, 2017

Best of

The Best Native Ads of 2016

What a year it’s been! As we close out the year and look to 2017 here are some of the best examples of native advertising. How did we find these? Each week we share campaigns of the week in This Week in Native Ads and we’ve measured thousands of native campaigns throughout the year. This year picking the best was harder than ever before, the bar has gone up, some of the standards set… Continue reading

Ben Young

December 15, 2016

Best of

The Best of the Best Native Ads 2015

It’s been a big year for native advertising and the content which drives the industry. Each week we feature a campaign of the week, so we thought we’d end the year with a summary of the best of the best we’ve seen. Visit Intel by Nudge, a platform which has all of the world’s branded content organized in one place. Most Creative: Cocainenomics by WSJ for Netflix Netflix & WSJ smashed it out of the… Continue reading

Ben Young

December 17, 2015