Ben Young
Ben Young
December 5, 2022

Each week in our newsletter we feature a campaign of the week, when it includes a great content marketing example, we add it to this page.

This makes these the top content marketing examples that we have found.

See the best of 2023 here.

Jurassic World – Dinotracker

DinoTracker from Department of Prehistoric Wildlife, as part of Jurassic World launch. @DinoTracker on Twitter.

Category: Entertainment, Movies

Featured in: Newsletter #371 – Out and about

Amazon Holiday Gifts Book

Amazons Holiday Kids Gift Book. I spotted this on Twitter, someone sharing a photo of the physical copy. It’s just neat, and what a smart placement for the brands involved. Just a click away from buying.

Category: Ecommerce, retail, seasonal



Finland is using a content hub to promote the region as a place to live, work and invest.

Great example of a content hub, focused on living/working/investing in Helsinki. Well put together and answers top queries you may have.

Category: Tourism, B2B, Tourism


The Stories of Canada

Michael J Fox narrates the Stories of Canada. In partnership with Entree Canada.

Category: Tourism


The Greatist

Apple does a stellar job telling their stories through their videos.

Category: Tech, retail, eCommerce, accessibility


We collate a few related lists, that may be of interest:


This is part ofΒ Guide to Content Marketing.