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Each week in our newsletter we feature a campaign of the week, when it includes a great content marketing example, we add it to this page.
This makes these the top content marketing examples that we have found.
See the best of 2023 here.
Jurassic World – Dinotracker
DinoTracker from Department of Prehistoric Wildlife, as part of Jurassic World launch. @DinoTracker on Twitter.
Category: Entertainment, Movies
Featured in: Newsletter #371 – Out and about
Amazon Holiday Gifts Book
Amazons Holiday Kids Gift Book. I spotted this on Twitter, someone sharing a photo of the physical copy. Itโs just neat, and what a smart placement for the brands involved. Just a click away from buying.
Category: Ecommerce, retail, seasonal
MyHelsinki
Great example of a content hub, focused on living/working/investing in Helsinki. Well put together and answers top queries you may have.
Category: Tourism, B2B, Tourism
The Stories of Canada
Michael J Fox narrates the Stories of Canada. In partnership with Entree Canada.
Category: Tourism
The Greatist
https://www.youtube.com/watch?v=c2UF26YpPFg
Apple does a stellar job telling their stories through their videos.
Category: Tech, retail, eCommerce, accessibility
We collate a few related lists, that may be of interest:
- Best Branded Content & Native Advertising Examples of 2023
- Best Content Hub Examples of 2022
- Guide to Content Marketing Analytics
- How to create a content marketing strategy that works
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This is part ofย Guide to Content Marketing.
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