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Tag: Amazon

This Week in Native Ads 5/10

One big thing The untold story in the duopoly discussion is how brands feed them data, from their owned channels. How does this happen? Via the Facebook pixel, or any Google pixel, on brands owned sites/content. Interest, retargeting, lookalike…

Ben Young
Ben Young
May 10, 2019

This Week in Native Ads 4/12

There will be a little bit of a hiatus for two weeks as I travel down under. One big thing I admire the cheekiness and creativity of Juan, remixing vines on YouTube, to continue making money from the content.

Ben Young
Ben Young
April 12, 2019

This Week in Native Ads 3/1

  The Ligatus acquisition might have snuck under your radar but this is notable consolidation in Europe. For American readers they are the TripleLift or ShareThrough of Europe (headcount of 180 vs 230) but they’d already been acquired by…

Ben Young
Ben Young
March 1, 2019

This Week in Native Ads 2/22

  This week is a full on edition, so buckle in as it’s full of gems, from datapoints on Amazon, DrainerBot, to Apple acquiring a digital marketing firm. 🤔   Notable stories this week This News Corp…

Ben Young
Ben Young
February 22, 2019

This Week in Native Ads 9/21

One big thing   I saw another post from DigiDay, marketers upset at lack of transparency. It’s worth calling out – transparency is an option, if you want it, go get a partner that will…

Ben Young
Ben Young
September 21, 2018

This Week in Native Ads 8/10

  One big thing Amazon is on the front foot for consolidating their ad buying into one place. Mirroring Googles moves, this in a way, is a signal towards a more competitive marketplace. Usability,…

Ben Young
Ben Young
August 10, 2018

This Week in Native Ads 8/3

  One big thing For the past few years growing digital attention has been taken for granted, that’s starting to change.   This week Facebook announced they are launching activity timers to…

Ben Young
Ben Young
August 3, 2018

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