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Archive: Feb 2017

Request a Customized Native Ad Report

  Within the Nudge dashboard clients can now access customized reporting.   For the last 3 years clients have been coming to us directly to request custom reports. For example they want to know insights…

Gustaf Stenlund
Gustaf Stenlund
February 24, 2017

Nudge works with DoubleClick

  DoubleClick is used by the vast majority of leading advertisers, agencies and publishers, and some of the things we keep hearing in the market are:   a. As an agency or advertiser we’re already…

Gustaf Stenlund
Gustaf Stenlund
February 24, 2017

This Week in Native Ads 2/24

This week I got out of the big smoke and headed to Chicago & Boston to talk native with existing and soon-to-be clients. It’s the best part of my job — sitting down, helping people adopt native. The common…

Ben Young
Ben Young
February 23, 2017

The State of Content; Research, Data points & Trends

This post is a comprehensive post on data points and research around content, content marketing, branded content and native advertising. The stats covers performance, growth, trends for brands, content studios (publishers) and platforms. It is continuously updated, as we share…

Jessica Toib
Jessica Toib
February 17, 2017

This Week in Native Ads 2/17

We see a native acquisition (with more in the works I hear), WaPo launches a new native unit – and BurdaForward releases insights on how native content drives attitudinal shifts. Notable Stories this Week NY Times looks to…

Ben Young
Ben Young
February 16, 2017

This Week in Native Ads 2/10

It’s a cold and blustery day in NY as I write this week’s Week in Native! A strong thread of conversation as we kick off 2017 is — who is gonna win native? As the industry hits an inflection point,…

Ben Young
Ben Young
February 9, 2017

This Week in Native Ads 2/3

With Ben out this week I’ll be jumping in (Hollie-Blue) to look after TWINA. Another big week for news here in the US, Super Bowl LI around the corner and from native news a focus on programmatic, the…

Hollie-Blue Allum
Hollie-Blue Allum
February 2, 2017

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