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Archive: Mar 2016

Social Hubs vs. Content Hubs

  Social Hubs Bringing all of your social media together in one single place, a hub, will have a bigger impact and motivate your targeted audience to carry on your message to an even wider audience. A social hub is… Continue reading

March 17, 2016

Guide to Content Retargeting

Content retargeting is serving content ads to people who have already read your content. It’s a new tool in the content marketers toolkit and allows you to manage your content funnel a lot more effectively. Matching content to the buyers journey. For example: Someone reads your thought leadership piece. You then retarget a summary of your industry research. For those that read that research you retarget some of your latest case studies or customer interviews. The intention being to shift someone closer… Continue reading

Ben Young
Ben Young
March 10, 2016

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