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Tag: native video

Edition #280 Brand Balance Sheets, 5/8

One big thing As we transition to the new normal, those brands that are spending, are starting to invest in marketing assets. Assets like app installs, newsletter subscribers, upper-funnel audience, training, webinar attendance. “The roughly $40 billion…

Ben Young
Ben Young
May 8, 2020

This Week in Native Ads 1/24

After a couple of meatier weeks this is a lighter edition – but do spend it checking out the campaigns of the week, both excellent. Notable stories this week Revcontent introduces native video marketplace. Employees sharing…

Ben Young
Ben Young
January 24, 2020

This Week in Native Ads 3/23

Not the best week for Cambridge Analytica huh? A great outcome of all of this, is a framework for privacy moving forward. And maybe better crisis PR for tech companies. For some light hearted perspectives during the week follow…

Ben Young
Ben Young
March 23, 2018

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