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Nudge is seeking a passionate digital marketer to join our team. We’re a bunch of misfits, hackers who have come all the way from New Zealand to bring our product to the market. This means our work culture is a little different to your typical NY company, we all love to travel a lot, strive for excellence and give anything a go. Nudge is a native content platform that helps buyers and sellers of content track, measure, benchmark and attribute… Continue reading
We’re seeking a full-time driven sales and account manager to join our agile sales team. Nudge is a software company which helps agencies & publishers track, measure and manage native advertising content. Day to day includes: – Management of sales outreach – Sales meetings – On-boarding new clients – Management of assigned accounts – Reporting We’re a young team with the core from New Zealand, it’s a fast-paced environment, very collaborative and continuously experimenting. We have a sales system… Continue reading
We’re seeking an ambitious hungry digital marketer who wants to experiment, push the boundaries and learn a few things along the way. Nudge is a software company which helps agencies & publishers track, measure and manage native advertising content. Day to day includes: – Website optimization – Advertising optimization, Twitter, Facebook, Native – Development of marketing collateral – Helping run our Native Ad Talks events – Content marketing We’re a young team with the… Continue reading
Disclosures – When, Where, and How to Use Them Disclosures within advertising are to inform the readers that the content they’re about to read is an advertisement. Previously, Nudge created a whitepaper regarding disclosures and custom native ads, where the results were surprising. The most common disclosures were ineffective, readers seemed to indicate a banner blindness to the disclosures. Native disclosures have shown to work best for custom native ads (by that we mean when disclosures were in the content)… Continue reading
As the native advertising industry grows, we’re finding new ways to measure and prove the effectiveness of campaigns. Alongside our already rich attention, reach and engagement metrics, Nudge has launched a new feature to help prove success: Conversions. This allows you to track multiple brand conversions. Helping publishers show the value in their audience and advertisers to prove the ROI on campaigns. This feature lets you understand if: Were multiple pieces of content viewed in the campaign? How long it takes people… Continue reading
We are seeking a junior product manager to join our team. It’s a generalist sort of role including: product design, management and some hands on marketing. Your background is probably in a range of design fields, prior people have come from industrial, to print, to digital. Day to day includes: – Management of product Nudge, from a design & user perspective – Leading the design of collateral (from digital to print) – Product marketing: content, social & advertising –… Continue reading
The Nudge API provides full content analytics, available via individual metrics but most commonly generated dashboards. How it works The process involves: Tagging your content, either piggybacking your current javascript and or adding ours in directly. Campaign creation, housing each piece of content within a campaign. Content registering, telling Nudge to measure a piece of content. Recall of data, accessing the data & dashboards as required. To request access to the latest documentation visit here. … Continue reading
Thanks to Chart Mogul, we were inspired to share a little insight into what keeps us going at Nudge. These apps provide us with the technology to manage the elements which make up our product. They enable our team to communicate efficiently throughout all the different areas of production and keep things running smoothly from concept to client. Compose Handles the infrastructure, scaling and performance of our databases, on our choice of provider – currently AWS. compose.io… Continue reading
We are seeking an additional engineer to join our team to head up some of our scalability efforts. Our technology stack consists of: – LEMP (what’s the E?) – Python / Django – Utilizing AWS infrastructure Our development process is very agile, with discrete components built rapidly. Our current focus is on scalability to fulfill demand. The best part about this job is we’re still small and solving problems, we have lofty things to crack in the… Continue reading
We are seeking a senior sales person to join our team, you will be leading the charge on on our existing pipeline of leads. We have more than we can keep up with! Day to day includes: – Pitching prospects – Helping us move deals through the pipeline – Assisting with onboard (we’re still a small team) – Developing new pitches & vertical development – Giving feedback to our product team – Working alongside… Continue reading
