Each week we collate the best work in the industry, and share examples from SAAS companies doing content marketing effectively.
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ASANA TheWorkback
ASANA sponsored the Workback as part of their content marketing strategy. This enables them to have different types of conversations, and link back to ASANA.
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SalesForce Plus
An innovative example of content marketing, SalesForce launched their own streaming channel! SalesForce Plus. And they work with partners to co-create the content. CloudFlare also launched their own too.
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MyHelsinki
Great example of content marketing, focused on living/working/investing in Helsinki. Well put together and answers top queries you may have.
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This is part of ourย Guide to Content Marketing for SAAS
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