Tag: marketing
This Week in Native Ads 4/3
Recapping an internal note we sent to clients this week. We’ve put up a page covering Covid-19 and impact on marketing, media and content. We’re updating it daily. We continue to offer Nudge to the community,…
This Week in Native Ads 9/13
One big thing This week we saw fresh investment in Group Nine and Atlas Obscura, both showing promise that strategic partners see in the space. The common thread between the two companies is a good mix of uncorrelated revenue. Atlas…
This Week in Native Ads 9/6
One big thing Given the post Labor Day rush and short week this week is a bit lighter. Would love readers feedback, on serving the newsletter as a story. Here’s the link, thanks to Nws.ai.
An interview with marketing whizz, David Berkowitz
David Berkowitz has extensive experience on both the brand and the sell side, having worked at organizations such as eMarketer, 360i, Sysomos and Story Hunter. Today, David’s consulting through his Serial Marketer practice, helping agencies, media companies, and tech…
Super Bowl | Ad Predictions, Content Formats & Distribution Insights
Post Summary: The Top Performing Content Formats Best Time of Day to Drive Traffic, by Device 7 Super Bowl Campaigns Ad Predictions, Super Bowl ’18 Methodology The Super Bowl is coming…
Why Content Marketers Should Pay Attention to Attention Minutes
Have you ever woken up in the morning, rolled over, opened Facebook and clicked a few links? Chances are you have, and if you’re like me, you read and hit the back button. Scroll and click another link. Or, you’re…
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