This Week in Native Ads 4/17
You did, you made it to Friday – well done. One big thing You want to be careful to not be caught in a false economy. On the one hand, you see podcast revenue is up, which is likely…
This Week in Native Ads 9/20
One big thing Plucky companies are taking on the big guys, with Nativo launching their self serve branded content tool and Polar with Washington Post launching Zeus Prime, enabling buying direct…
This Week in Native Ads 6/14
Gustaf here, I head up marketing at Nudge. I’m covering for Ben this week, while he’s out enjoying the Spanish weather. ☀️ One big thing This week, we saw Salesforce’s surprise…
This Week in Native Ads 6/7
One big thing I spent some time in LA this week, chatting with a cross-section of content creators. The consensus was that Netflix has been a net positive for the ecosystem. One takeaway was how everyone is on the…
How Variety’s Content Studio Created Exceptional Valentine’s Day Content
It’s Valentine’s Day and what better way to celebrate the fact than with some top notch content by a leading content studio? Last year, Variety’s talented in-house content team produced an exceptional campaign together with…
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