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Archive: Jun 2015

Native Content – Auto Category

Each month Nudge will be looking into Native content within different categories to find out which performs the best. It will be a chance to see what others are doing within your category and take learnings for your next campaign. To kick off this series we’ll be starting with the Automotive Category. There’s a lot of material here to review so we’ve focused on campaigns that range across different types of content and audience targeting. For reviewing all content we’ve… Continue reading

Hollie-Blue Allum
Hollie-Blue Allum
June 26, 2015

This Week in Native Ads 06/25

Campaign of the Week: Dodge Ram Trucks – Under the Hood of Country Music  Add a little rock to your country ride! Why we like it: A unique collection of images and videos of country music and trucks. Likening the Ram Trucks to a classic pair of cowboy boots – a country staple, where every boot has details of historical significance and trimmings to show its unique style. Just like the… Continue reading

Ben Young
Ben Young
June 25, 2015

This Week in Native Ads 06/19

Campaign of the Week: These are the tools you should be using to book travel Technology has radically altered the landscape of travel planning in recent years, creating a profusion of websites, apps, and devices designed to book trips better—making it significantly more difficult to cut through the noise in the process. The solution is a carefully edited mix drawn from the hundreds of available services, which in combination can smooth out a potentially rocky odyssey into… Continue reading

Ben Young
Ben Young
June 18, 2015

Five Tips for Bloggers Networks on Paid Content Campaigns

Nudge has measured a high volume of bloggers network campaigns. Throughout these campaigns we’ve picked up some tips to get the best results out of your bloggers and hit those client objectives. Have a read through the tips below and then check out the Bloggers Club case study that you can download at the end. Tip One: Bloggers networks tend to be more agile than bigger publishers. This means that as long as you’re keeping an eye on… Continue reading

Hollie-Blue Allum
Hollie-Blue Allum
June 18, 2015