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Vice Media is a leading publisher in creating, selling and distributing branded content. See all the latest mentions, research, data and insights on Vice from Nudge.

This Week in Native Ads 2/1

Notable stories this week Facebook & Google market research. This does raise the threat of being disintermediated by the operating system itself, what happens if Apple bans the app? Apparently Facebook has prepared for such a scenario (shout out to @ow for pointing this out). Very curious turn of events, theyโ€™re playing with fire. I suspect there is a research firm who recruits… Continue reading

Ben Young
Ben Young
February 1, 2019

This Week in Native Ads 11/9

Welcome to all new readers who have joined this past week and a big congrats to the the winners at the Native Institute Awards. One big thing Ari Paparoโ€™s piece on How business models change incentives in marketing technology is spot on. (CPM, usage, percentage of speed, SAAS). Itโ€™s often an underlooked decision, how you buy technology impacts the buyer and seller and can mean your incentives are at… Continue reading

Ben Young
Ben Young
November 9, 2018