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Content distribution networks do what they say on the label, they distribute your content so you get more eyeballs on it. The big challenge – which everyone wants to know is, what are the quality of those clicks? Often they can be cheap, come from a variety of sources, from high end publishers to viral click sites. Not that this is always the case – but what can you do to ensure you’re getting quality clicks? Bid higher, chances are… Continue reading
So, you’re probably looking for a solution, that goes above and beyond what your core analytics suite has offered, to track and measure your sponsored content. And this is exactly what Nudge has built, a purpose built toolkit for tracking, measuring and optimizing your paid [native] content. Traditional analytics have been built for optimizing websites, not necessarily content. Even then they’re not comprehensive enough for clients demands. Have you ever found yourself spending hours on a simple request from a… Continue reading
