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Tag: native advertising content

Definition of Native Content

What is the definition of┬ánative content? Definition: A┬ápiece of content that has been commissioned or paid to be placed on an external website with the view that the content fits and the form and function of where it exists. Sponsored content is a term often used for native content How does it relate to native advertising? Native content is a type of native advertising. The criteria making it native is that: It is designed to fit in with the publisher… Continue reading

Ben Young
Ben Young
January 18, 2016

What is native ad content?

Native ad content is the term used to describe paid content, that has either been placed or produced by a publisher on their website or application. The criteria making it native is that: It is designed to fit in with the publisher Created or curated fort he audience On an external website Other terms sometimes used interchangeably are sponsored post, paid content, advertorial, branded content. Continue reading

Ben Young
Ben Young
April 14, 2015