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The easiest way, after signing up, is to copy and paste the code into WordPress. Whether its through your tag manager or a plug-in. This will enable you to start tracking scroll straight away.
You will be able to get things like:
- Overall site scroll
- Individual page scroll
- See scroll drop off points
- Find areas people skim read, or dwell on more effectively
This then enables you to see what is resonating most with customers and improve performance.
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This is part of our Guide to Scroll Depth.
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