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Tag: sponsored content definition

How does sponsored content work

A brand approaches a publisher and asks them to sponsor their content. This could involve creating a new piece of content, sponsoring an existing section or the brand supplying content. The most effective way is to create the content…

Ben Young
Ben Young
January 17, 2020

Definition of Native Content

What is the definition of native content? Definition: A piece of content that has been commissioned or paid to be placed on an external website with the view that the content fits and the form and function of where it exists. Sponsored…

Ben Young
Ben Young
January 18, 2016

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