This Week in Native Ads 8/10
One big thing Amazon is on the front foot for consolidating their ad buying into one place. Mirroring Googles moves, this in a way, is a signal towards a more competitive marketplace. Usability, clicks to buy, insights and buying close together, all are things on the way. Notable stories this week [Must read, then read again] From Ted McConnell, what advertisers who represent $400b in ad spend want next. Mozilla… Continue reading