![Robot-tv](/wp-content/uploads/2018/06/Screen-Shot-2018-06-29-at-1.07.35-PM.png)
![Robot-tv](/wp-content/uploads/2018/06/Screen-Shot-2018-06-29-at-1.07.35-PM-900x540-c-default.png)
This Week in Native Ads 6/29
Roll out from the AT&T merger continues and Google begins to consolidate its ad offerings. A key theme, getting the data + insights as close to the ad buying as possible to remove the silos. Makes sense. Notable stories this week How AT&T’s AppNexus acquisition may be as much about Comcast as it is Google. Great write up, looking at how addressable TV is impacting this decision. ^ I wonder if… Continue reading