Once you have established a succinct marketing strategy and objectives, establishing the return on investment is easier. You look at all your inputs, how much did you spend or invest in resources. Then look at the outputs. The…
Content marketing creates tangible outputs for your business, it helps engage existing and future customers and leaves them changed, such that they are informed, educated or entertained. And are now more aware of your offering. To measure the return on…
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Tag: How to measure marketing ROI