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Tag: completion rate

Guide to Content Marketing Metrics

Are are measuring the right content marketing metrics? Here are the most common content metrics. Compare these to what you are currently measuring to find areas of improvement. The most common metrics marketers are adopting for content marketing are:  Attention, seeing how much attention people pay to your content.  Avg Scroll, the average scroll on each piece of content. Engagement rate, seeing the rate at which people take specific engagement actions. … Continue reading

Ben Young
Ben Young
April 25, 2023