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One big thing Enjoyed Ciaran O’Kanes 20 things for 2020, in particular, his comments on ITP. You may recall ITP is Apple’s tracking protection technology which has significantly impacted mobile ad revenue. “Safari has neutered the third-party cookie. Firefox has firebombed it. And Chrome is likely to gut it by year-end; 2020.” His view is that this is the biggest opportunity, to better monetize based on ITP. And I like that, I like the spirit… Continue reading
Colin Nagy of creative shop FF here covering for Ben while he is down in NZ. A quick insight to lead off the newsletter this week: it has been fascinating to watch how much migration there has been in recent months to small, niche private networks. Just at the beginning of the web when interest groups self-organized around topics and passions on message boards and forums, the same seems to be happening… Continue reading
Spotify recently doubled down on audio with the acquisition of Anchor, the WordPress for audio, as well as Gimlet Media which has positioned itself as premium, narrative storytelling delivered via podcast. And theyโve earmarked $500 million for future acquisitions which is undoubtedly a catalyst for the entire audio ecosystem to invest and build new models. To date, weโve seen the hardware and ecosystem side of voice heating up with the rise of Alexa, HomePod, Google Home, etc. Weโve seen… Continue reading
