This Week in Native Ads

This Week in Native Ads 10/27

I’m back, with a light tan courtesy of Bermuda!   I’m an avid reader – and got through a fair chunk, if you haven’t caught AntiFragile, Nassim Taleb digs into how things benefit from stressors. Pertinent reading for anyone in the industry.   ^ Note, you probably only need to read the first 60% to […] Read More

by , October 27, 2017

This Week in Native Ads

This Week in Native Ads 10/13

I was chatting with a smart marketer earlier this week, who was was saying the industry is over indexed on targeting but under indexed on accountability.   ^ He’s not wrong!   Next week I’ll be taking a break, as I decompress with the family. So catch you, till then enjoy this week in native. […] Read More

by , October 13, 2017

Product update

Nudge Product Update 10/5

  Each month we share the latest native content, new product features, upcoming events and more.   Never miss another product update; sign up to the newsletter here.   Nudge Update, October 2017   Last week we released Nudge 3.0 and we couldn’t be more excited!   So far, we’ve received some wonderful feedback from clients and […] Read More

by , October 11, 2017

Jobs

Nudge, Publisher Account Executive

Background Nudge is a content data + measurement company. Content is now front and centre of the advertising mix and Publishers need the right tools for this new world. This is a ground floor opportunity to come in and drive the sales of Nudge’s publisher toolkit.   Our platform actually does what it says it […] Read More

by , October 10, 2017

This Week in Native Ads

This Week in Native Ads 10/6

  BuzzFeed's new Twitter show AM to DM announced 1m viewers this week – but unclear as to how ‘long’ people were watching. Even they don’t know! This is the problem of our times. My take -> that’s probably 1million appearances in the stream, which based on Facebook's CPM would only yield BuzzFeed $150 in […] Read More

by , October 6, 2017