

What is a good average time on page?
Attention will provide a more accurate view of a customers engagement time on page. For the average webpage or piece of content, about 48 seconds of attention is a good benchmark. Time on page measures the difference between when opens a webpage and then clicks another link. Or opens a new tab and visits the same domain. A common fallacy is that time on page represents all users, when it only captures those that complete those actions. So it is… Continue reading