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How to create a content marketing strategy that works
Content marketing strategy is a marketing strategy that seeks to leverage content marketing to deliver on an organizationโs marketing objectives. The plan of action, enables organizations to be more effective in their content marketing efforts and communicate areas that they want to change. Elements of a content strategy are: Objective, what it is you are trying to achieve. Audience or target market, who you are trying to impact. Insights or… Continue reading
