Guide to Content Attribution
Content attribution is the holy grail of content marketing. Being able to demonstrate business outcomes from content is the ultimate proof point. For many marketers they’re still trying to figure it out. If you’re new to content attribution, these articles might be helpful: How do I prove marketing attribution and ROI? How Nudge Content Attribution Gives Brands An Edge How do I optimize my conversion rate? Conversion vs Conversion Rate Guide to Content… Continue reading
