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Tag: Content marketing tactics

2021 Content marketing trends & insights
2021 Content marketing trends & insights

Content Marketing Trends & Insights

In this piece we examine the three big content marketing trends for the year ahead. This year is the year of squeezing more from the lemon. Making things go further. Doing more with less. There I’ve said it three times, it makes it more legit, right? But honestly, that is the predominant trend this year. That is the biggest content marketing trend at a macro level, but day to day, there appear to be two buckets in content… Continue reading

Ben Young
Ben Young
February 22, 2021
content marketing tactics by nudge
content marketing tactics by nudge

Content Marketing Tactics [continuously updated]

This is a list of Content Marketing Tactics that are continuously updated. I (like you) have been in this place of going, right I’m not hitting my targets, we need to do something new. I should see what else is new out there. So in this post, we cover some of the latest content marketing tactics, but also some of the tried and tested. If you are indeed in that mindset, do check out our… Continue reading

Ben Young
Ben Young
November 8, 2019
Content-Marketing-Strategy-Examples
Content-Marketing-Strategy-Examples

How to create a content marketing strategy that works

In this post, we cover what a content marketing strategy is, effective content strategies, examples, and also look at the nuances of certain scenarios. This post, like many on our blog, is continuously updated. So if you have any feedback, we’d love to hear it. We also include a template for your content marketing strategy at the bottom for you to use. What is content marketing? Content marketing is using content to provide value to your potential customers,… Continue reading

Ben Young
Ben Young
November 6, 2019
guide to influencer content marketing
guide to influencer content marketing

Guide to influencer content marketing

An introduction to influencer marketing Influencer marketing is using amateur, semi-professional or professional content creators who have built their own audience of influence to help drive your marketing objectives. The fact that it spans such a range of ‘influence’ can be confusing but that is what makes it new, no longer have you needed a publishing powerhouse to build an audience, the tools have been democratized so anyone can. Influencer marketing is analogous to celebrity endorsements, which pre-internet was… Continue reading

Gustaf Stenlund
Gustaf Stenlund
May 10, 2021