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In this post, we cover some of the latest content marketing tactics, but also some of the tried and tested. Do check out our ROI of content, it may be that you are already doing the right things and just need to make some adjustments to your content strategy, or how you frame success. Do also read our article on the factors that drive content ROI. What is the difference between a tactic and a… Continue reading
The latest in Content Marketing Insights, the state of content, research, data points & trends. This post is a comprehensive collection of data points and research around content, content marketing, branded content and native advertising. The stats covers performance, growth, trends for brands, content studios (publishers) and platforms. It is continuously updated, as we share new data in our weekly newsletter. If you were to sum it up, all the data reflects how consumers are responding to content and what… Continue reading
