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Native Content Best Practices
Make the most of your native content investment by embracing these best practices. Make the brand integral This story couldnโt exist without the brand being present, it should feel natural for the end consumer to make the connection to the brand. A great example of this is a collaboration between Puma and Refinery29. Read our write up here. Content Length Half the battle is getting attention, once someone has decided to click on your content, look to hold it. Continue reading
