Tracking code, how Nudge collects data

Nudge connects to your content to measure user behavior and send that data to your dashboard.

Typically it uses a piece of code, a line of javascript, that gets loaded on the webpage.

However there are additional ways of tracking for different types of content.

• URL redirects can be used to measure clicks.
• Custom events can be sent to the Nudge javascript to capture custom onpage behaviors.
• Click and impression trackers are also available.
• API integrations with Instagram, Facebook, Twitter & YouTube. These require a ‘social connect’ to approve
• Nudge accessing your content data.
• Attribution pixels are gifs loaded on a conversion event being triggered. These can also be bundled with a click tracker.

For guidance on the types of data we collect, visit our Metrics & Terminology page.

Extras links:

• Getting your Nudge code.
• Connecting with Facebook, Instagram, YouTube.
• How to set up click & impression trackers.
• Setting up Attribute pixels.

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