Product Releases

Nudge Product Update 5/9

  Each month we share the latest native content, new product features, upcoming events and more.   Never miss another product update; sign up to the newsletter here.   Nudge Update, May 2018     New Feature: Distribution Insights   Nudge now has advanced distribution insights, allowing you to optimize your paid distribution by scroll, […] Read More

by , May 9, 2018

Insights

On Earth Day, Consumers Spend 89% Longer on Articles

  Earth Day is the world’s largest environmental movement and brands have been showing their support over the past few years.   In this piece, we look at some of our favorite environment-based campaigns.   We also share insights, backed by Nudge data, on the best performing content formats, which distribution channels to back, and […] Read More

by , April 18, 2018

Nudge

Why Nudge is the standard amongst content marketing analytics platforms

  Nudge was the first in the industry to specialize in this particular use case: When content turns into advertising, it’s held to a higher standard. Agency Roots, Pinnacle to Nudge’s Success   Nudge is a product born out of New Zealand agency Young & Shand. Unhappy with the content marketing measurement solutions available, they […] Read More

by , March 23, 2018

Product Releases

Nudge Product Update 3/14

  Each month we share the latest native content, new product features, upcoming events and more.   Never miss another product update; sign up to the newsletter here.   Nudge Update, March 2018   It’s March already, springtime is around the corner and Q1 is wrapping up; please feel free to reach out if you […] Read More

by , March 14, 2018

Insights, Strategy & Tactics

The Blueprint for Spending your Media Budget Effectively at SXSW

  One of the biggest interactive media, technology and advertising events of the year is finally upon us, SXSW!   Last week at the ANA conference, Mark Pritchard, Chief Brand Officer at P&G, said it best when he stated that too much digital advertising is being wasted…   So we thought, why not ensure that […] Read More

by , March 8, 2018

Nudge, Product Releases

Nudge Has Enhanced Video + Social

  We’re excited to share a sneak peek of our latest feature, our video + social integrations!     Today, we’re talking to none other than Ben Young, CEO & Founder of Nudge, about what we’ve built and what this means for our partners.   Interview summary: What we’ve built Why it’s important for Nudge […] Read More

by , March 7, 2018

Interviews

An interview with Jeff Hull, the Effie-Winning Branded Content Specialist

  We spoke with Jeff Hull, Effie-winning CD/copywriter specializing in brand content.   Jeff has lengthy experience in brand-level video, events, digital, print and other platforms and has worked for a wide variety of clients including AT&T, Volvo Trucks, Anheuser Busch-Inbev, Raytheon, Chemours, the National Association of Realtors, Hilton Hotels and Resorts, Dell EMC and […] Read More

by , February 22, 2018

Product Releases

Nudge Product Update 14/9

  Each month we share the latest native content, new product features, upcoming events and more.   Never miss another product update; sign up to the newsletter here.   Nudge Update, February 2018   First of all, Happy Valentine’s Day! ❤️   To celebrate we wanted to share a couple of Valentine’s Day articles with […] Read More

by , February 15, 2018

Interviews

How Variety’s Content Studio Created Exceptional Valentine’s Day Content

  It’s Valentine’s Day and what better way to celebrate the fact than with some top notch content by a leading content studio?   Last year, Variety’s talented in-house content team produced an exceptional campaign together with Focus Features called “The Marriage that Changed the World”. The objective was to raise awareness, engage the film […] Read More

by , February 13, 2018

Insights

On Valentine’s Day, Consumers Spend 69% Longer on Quizzes

  Valentine’s Day is nearly upon us!   Some people will look to spoil, others will want to be spoiled. Some will spend the day curled up on the couch eating crisps, wishing for the the day to be over…   I’m no dating expert, but I do know a thing or two about advertising; […] Read More

by , February 9, 2018