Tag: buzzfeed
This Week in Native Ads 10/4
Back in the hot seat, it’s been a full on couple of weeks but read on. For those who follow Nudge, we have soft-launched a ‘for all content marketers’ solution. You can check it out here.
This Week in Native Ads 9/20
One big thing Plucky companies are taking on the big guys, with Nativo launching their self serve branded content tool and Polar with Washington Post launching Zeus Prime, enabling buying direct…
This Week in Native Ads 8/30
One big thing I was listening to RadioLabs, the right to be forgotten. Which gets in to how local newsrooms are looking at case by case should they remove names from articles, for maybe cases that were expunged or…
This Week in Native Ads 6/21
One big thing Back in the hot seat, to a deluge of Cannes / no Cannes attendance chatter. What makes Cannes great is the concentration, bumping into people you know, everyone's there to catch up, reconnect. Which is rare…
This Week in Native Ads 3/8
One big thing Will everything online move to a pure pay for performance model? It strikes me that as retargeting has taken a hit on publisher revenues it’s been buoyed by affiliate content drives. This precision reduces…
This Week in Native Ads 2/1
Notable stories this week Facebook & Google market research. This does raise the threat of being disintermediated by the operating system itself, what happens if Apple bans the app? Apparently Facebook has prepared…
This Week in Native Ads 1/25
One big thing Marie Kondo is having her cultural moment, I read the book a few years ago – and subsequently went on a rampage through the house and my belongings ha. From a marketers…
This Week in Native Ads 12/7
Consolidation is in the air as the end of year looms and lots of data on how the native/content business is growing. Notable stories this week Native still has (plenty) of room to grow.
This Week in Native Ads 11/2
One big thing No one big thing this week — it’s the turn in the quarter where the rush is on pre thanksgiving. At least that’s what I’m telling myself? Enjoy this weeks edition.
This Week in Native Ads 8/17
Are you going to DMEXCO next month? Let me know, maybe we do a This Week in Native get together. One big thing The ability to optimize most advertising. This MediaPost…
Subscribe to This Week in Native Ads
Join us every Friday as we share the latest analysis, trends and commentary.