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content marketing tactics by nudge
content marketing tactics by nudge

Content Marketing Tactics [continuously updated]

This is a list of Content Marketing Tactics that are continuously updated. I (like you) have been in this place of going, right I’m not hitting my targets, we need to do something new. I should see what else is new out there. So in this post, we cover some of the latest content marketing tactics, but also some of the tried and tested. If you are indeed in that mindset, do check out our… Continue reading

Ben Young
Ben Young
November 8, 2019
Beauty Research Report, Branded Content
Beauty Research Report, Branded Content

Beauty Industry, Branded Content Report

  In this report, we examine: Key metrics & benchmarks, distribution insights, content formats, engagement on social, and overall best practices. Lastly we highlight some great work we’ve seen in market. While these aren’t campaigns we’ve measured, they align with our best practices and we hope you’ll find some inspiration in them.   Key Metrics The most valuable indicators of successful campaigns are Attention Minutes, Engagement, Avg. Scrolled and Earned… Continue reading

Gustaf Stenlund
Gustaf Stenlund
July 19, 2018
Travel Research Report, Branded Content
Travel Research Report, Branded Content

Travel Industry, Branded Content Report

  At Nudge we regularly explore our data for new insights and best practices to share with clients so they can better plan for and manage Content campaigns.   In this report, we examine: Key metrics & benchmarks, distribution insights, content formats, engagement on social, and overall best practices. Lastly we highlight some great work we’ve seen in market. While these aren’t campaigns we’ve measured, they align with our… Continue reading

Gustaf Stenlund
Gustaf Stenlund
July 4, 2018

How Brands in the Food & Drink Industry Can Create Engagement on Social Media

Nudge has previously made research papers in order to help brands and publishers to understand how we can analyse and measure native ads. Within the food and drink industry, we’ve made a few findings on what type of content that works better than others and why. One conclusion is that Pinterest is a social media platform that attracts and engages people whom are searching for recipes and inspiration online. Below, we’ve listed a few companies in… Continue reading

Amanda-Anna-Caroline
Amanda-Anna-Caroline
March 2, 2016