We hear a lot about bot fraud and fake traffic. There are astounding numbers and when the money is being paid for a brand budget but being lost to these bad actors, you can be sure there’s no significant business…
In a first-party, privacy-centric world, these issues are popping up more and more – marketers unable to track their activity. As a marketer, you can’t be investing without solid established measurement. Why wouldn’t some folks want DCM click trackers? Cautious…
Content marketing creates tangible outputs for your business, it helps engage existing and future customers and leaves them changed, such that they are informed, educated or entertained. And are now more aware of your offering. To measure the return on…
Nudge is commonly thought of, as the behavioral economics book. Or ‘nudging’ consumers along. The third pillar (amongst marketers) is us, Nudge, the software company. So what is Nudge? Nudge is the act of prodding someone, to pay attention to…
Nudge at its core is a marketing analytics platform to give you more visibility into what is performing. Because content has become the cornerstones or backbone of marketing today, that is where we have focused. And each year it continues…
Download the full report here. Before you read the full report, the key findings were: 1. Sharethrough is a higher quality source than Recommendation units by 10.5 percent, and Native by 37.6…
We’ve been working on a secret project for some time, and up until now its been kept it out of the limelight… but no more. So without further ado, let me introduce you to our latest product, Intel…
Read on as we share the latest content, product features, upcoming events and more. Never miss another product update; sign up to the newsletter here. Nudge Update, June 2019 Today, we are excited to share two big things with you,…
Hi I’m Jess and I’m a Brand and Sales Associate here at Nudge. You’ve probably seen my name pop up in your inbox here and there. It’s only because I believe that Nudge is a tool that you’d find pretty…
Read on as we share the latest content, product features, upcoming events and more. Never miss another product update; sign up to the newsletter here. Nudge Update, February 2019 Last…
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Category: Nudge