Advertisers seem to be on a perpetuating hunt for the new innovative spot for their marketing message in order to reach brand awareness. Ads are basically everywhere; in the taxi, on the train, billboards, magazines, public bathrooms and…
The best way to engage with your audience and potential customers is via content marketing. It’s handy when you want to improve your search rankings, increase brand loyalty, engagement, visibility, and driving social sharing and interaction. Emotional engagement is…
Blogger Outreach is a tried and tested methodology for brands to reach outside their audiences and capitalize on the great communities passionate independent bloggers have created. The challenge has been – how do we substantiate that value? Not only from…
One neat thing about Nudge – is that it works across domains. Say you’re running a Content Campaign across three different domains, we simply give you code for each of them. Then the data from each is automatically pulled into…
My name is Ben Young and I’m the founder of Young & Shand. We’re a digital agency who build products. Nudge is the name of the product we’re currently launching in the US market. As the…
Digital marketing has in recent years created higher expectations for both customers and employees due to all the different ways they can be reached. Social media plays a big part in this along with the fact that people more or…
Mobile is a fantastic platform for marketers to connect with their selected target audience, if utilized properly. When a customer is using a smartphone and is ready to shop on your site, make sure it’s a smooth process. If the…
The internet zigs & zags, it always does, between two paradigms. Winning through technical innovation or winning through creative innovation. When you’re first to a platform just playing there you can win, as it matures you’ve got to get creative…
Because this blog post is about saving time, I will keep it short. Most of us start our work day with checking emails, right? As we all know this can be a very time consuming task. Especially sorting…
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