Traditional analytics don’t capture the art & science of content creation and consumption. Audiences are won and lost within seconds, so Nudge measures attention the same way. Second by second.
The platform provides a mix of traditional, attention & engagement metrics, to get a balanced view of how the audiences are interacting. Content creators use Nudge to identify performance.
Automated insights, help creators quickly find the trends that they should adjust to. Or share with clients in reports.
Creators use Nudge to optimize their own site & content. To be more effective. But also use it to share performance with brand & agency partners. The transparency builds trust & repeat business.
Whether the aim is to grow audience, engagement or conversion rates. Nudge can play a vital role.
Content creators have used Nudge to
- Get insanely smart about content performance.
- Feed creative intuition with data. Test & validate experiments.
- Measure their brand partnerships and provide transparency.
- To grow their audience & audience development strategies.
- Measure and optimize their content & marketing sites.
- To track their own promotions.
- Build benchmarks and intelligence.
- To inform content creation & collaborate with brands.
- Grow their brand.
All these and more, analytics plays a role in every project.
Benefits for Content Creators
1.
Content is your business, donโt be the last to know on how its performing.
2.
Improve win rates, and retention of clients, with a better data offering showing the value you deliver.
3.
Inform your creative intuition with sharp data & insights.
4.
Streamline reporting.
Compared to other tools
- Installation is fast and low config. Enter domain and add code.
- Get fancy with custom events, reports & APIs.
- Supported by a free tier to experiment and prove out business cases.
Read more on How Nudge compares.
Related links:
- Case Study: Bloggers Club
- Benchmarks
- How to measure branded content success
- Best examples of branded content & native advertising
Content Creator FAQs