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Not all clicks are created equal, and with Nudge, you can now identify the best ones. Nudge enables PPC advertisers to improve performance in their campaigns. Identify the best performing campaigns, creatives and landing pages.
Nudge lets you see how each click drives attention, measured second by second, for precise improvements. Break that up with tags to segment by any variable you desire.
Use these to remove low performing campaigns, and improve your cpc and conversion rates.
PPC folks have used Nudge to
- Optimize PPC campaigns to quality.
- Reduce fraud & waste on campaigns.
- Improve conversion rates.
- Identify & optimize new campaigns & platforms.
- Faster feedback loop for optimization.
- Improve conversion rates from PPC
All these and more, analytics plays a role in every project.
Benefits for PPC
1.
Improve PPC performance.
2.
Optimize campaigns.
3.
Improve landing pages.
4.
Reduce waste.
Compared to other tools
- Installation is fast and low config. Enter domain and add code.
- Get fancy with custom events, reports & APIs.
- Supported by a free tier to experiment and prove out business cases.
Read more on How Nudge compares.
Related links:
PPC FAQs
Using a piece of javascript that gets added to your websites code.
Understanding how customers interact with your store is the best piece of data in to find where you can improve. Read more on quality metrics.