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How to get started with Nudge

  To learn how to get started with Nudge, simply follow these links:   How to get setup Advertisers Publishers   How Nudge pays for itself Advertisers Publisher   Case Studies   For further questions, simply schedule a call with a Nudge account manager today. Read More

by , May 8, 2017

This Week in Native Ads

This Week in Native Ads 5/5

  I’m back! After a week exploring Montauk I’m back in the hot seat.   We had NewFronts this week, Twitter surprised with sharing that 50% of their logged in users are under 25. Very interesting. The thread of NewFronts -> premium publishers brand safe environments. As a contrast – FyreFestival brings heat on influencer […] Read More

by , May 5, 2017

Content Marketing, Native Advertising, Native Content

How B2B Brands Win at Native Content

  Over the past few years, ad-blocking technology has had massive boost in consumer adoption, seeing a 30 percent growth spurt in 2016 alone. At the same time, both banner and interstitial ads have seen declining appeal from consumers and advertisers alike. They are often perceived to ruin the user’s browsing experience, leading to bad […] Read More

by , May 4, 2017

This Week in Native Ads

This Week in Native Ads 4/28

Busy week at Nudge, we wrapped up our webinar with Variety on How Entertainment Brands Win at Native. If you have a category you’d really like us to dig into or you’d like to partner with us for an upcoming webinar, please let us know. Also make sure you check out the new Luxury Snapshot […] Read More

by , April 27, 2017

Content Marketing, Native Advertising, Native Content

A Snapshot of Luxury in the Native Advertising Space

  Luxury advertisers have been slow to adapt to new technologies and advertising methods.   For a long time, they’ve opted to stick with what they know; print placements in the ‘right’ magazines where they feel reassured by the company they keep with other brands, i.e. brand safe environments.   With growing pressure from millennials […] Read More

by , April 27, 2017