We deliver an integrated view of the Nudge dashboard for Polar clients.
A real-time platform for publishers to manage and report on native content.
Nudge helps publishers demonstrate content campaign performance to their clients, transparently and measurably. By freeing your teams up from hours of campaign reporting, they’re free to put their time to better use.
Native is a emerging space. Nudge provides benchmarking support so you understand what constitutes great performance by content, category, and platform.
Normalized metrics, free from bot traffic
Nudge metrics are a purpose built blend of content, social and advertising KPIs to give an accurate picture of content performance. We also remove bot traffic.
Grow your native business
Nudge helps you report specific content performance, allowing your clients to double down on what is working and allocate more spend to your publication, now and for future campaigns.
You can fully manage Nudge campaigns yourself but should you want some help with extra reports, our attentive, agency trained teams will provide the best client service you’ll ever receive from a technology company.
The ultimate proof point, identify what content is driving conversion from which traffic sources, to drive better results.
Distributing content is a game of cat and mouse, not all clicks are created equally. With Nudge, you can optimize to post-click metrics - so no more clicks wasted.
Real-time campaign dashboards
The Nudge Dashboard has no latency, there’s no need to wait for publisher reports to be emailed in.
See comprehensive, normalized metrics for your content such as reach, average attention minutes, scrolled, engagement, and more.
Use Nudge Data with your existing tools
ShareThrough publishers can activate Nudge on their sponsored content and advertisers can request Nudge on content cards.
Optimize Facebook to Nudge metrics like scroll and attention.
GTM gives users another simple way to install Nudge.
Native can convert: Here’s how
A recent campaign for a healthcare provider saw native content converting to action.
Nudge partnered with leading publisher the Atlantic to represent a leading healthcare provider.
Atlantic partnered with Nudge to innovate around attribution, to understand what measurable actions that happened after people consumed the content.
By integrating Nudge, The Atlantic learned what was performing in real-time, from an easy-to-use dashboard.