This Week in Native Ads 11/17

It’s been a tough Thursday for pubs, NerdWallet undergoes layoffs, BuzzFeed is going to miss targets AND Mashable is sold for $200m less that its last valuation. Ouch.   We’re also on the hunt for an Account Manager, here in NY.   Notable Stories this Week Polar maps a trajectory towards a Cost Per Engaged […] Read More

by , November 17, 2017


How to get started with Nudge

  To learn how to get started with Nudge, simply follow these links:   How to get setup Advertisers Publishers   How Nudge pays for itself Advertisers Publisher   Case Studies   For further questions, simply schedule a call with a Nudge account manager today. Read More

by , May 8, 2017


Nudge seeks Sales and Account Manager

We’re seeking a full-time driven sales and account manager to join our agile sales team. Nudge is a software company which helps agencies & publishers track, measure and manage native advertising content. Day to day includes: – Management of sales outreach – Sales meetings – On-boarding new clients – Management of assigned accounts – Reporting […] Read More

by , May 6, 2016

This Week in Native Ads, Uncategorized

This Week in Native Ads 04/15

Campaign of the Week: The Water Diviner Source: Complex Why we like it: Get inspired by the athlete, the one everyone loves to love, as he gets ready for his fifth and final Olympics in Rio. This Custom Feature in Complex, presented by Under Armour, takes you on a typical day in the life of Michael […] Read More

by , April 14, 2016


The Team Bringing You Nudge

  As interns at Nudge, we thought it would be interesting to write about the history of the company. To make it more personal we held interviews with the people working here.   The Formative Years Young & Shand is a digital marketing company from New Zealand founded by Ben Young and Duncan Shand in […] Read More

by , March 31, 2016

Native Advertising, Uncategorized

Journalism in the Age of Branded Content and Vice Versa

As a student of the BIC masters program of Branding and Integrated Communications, I got a chance to participate in today’s native ad conference at The CUNY Grad School of Journalism. The conference was named “Journalism in the Age of Branded Content…and Vice Versa.” and was part of a collaboration between BIC, a graduate program at […] Read More

by , March 11, 2016


This Week in Native Ads 02/12

Campaign of the Week: 11 Perfect Valentine’s Day Gifts For The Jet-Setting Couple Source: Bustle Why we like it: It’s February, the month when nothing seems to happen and you’re dreaming of warmer places and adventurous summer getaways. You scroll through your social feed and envy the couples that seem to have the perfect jet-set life, […] Read More

by , February 11, 2016

This Week in Native Ads, Uncategorized

This Week in Native Ads 1/15

Campaigns of the Week: Gaming the American Dream Source: Wall Street Journal Why we like it: This custom feature for Showtime’s new show “Billions” is a fun and creative way to attract a new audience. It includes interactive games, an article and engaging visuals. This is a well crafted sponsored piece, inviting the reader into the […] Read More

by , January 14, 2016


This Week in Native Ads 01/8

Campaigns of the Week: Here’s How to Uncap Real Flavor in your Kitchen with Wooden Cap Recipe Hacks Source: Eater Why we like it: This campaign on Eater for Cholula hot sauces, is a great example of how CPG brands should approach native content. Rather than just sponsoring a section of a site, make your brand […] Read More

by , January 7, 2016


This Week in Native Ads 11/27

Campaign of the Week: 11 Reasons Black Friday Is An Actual Workout Source: Buzzfeed Why we like it: Afraid you will feel bad after eating all that food on Thursday? Don’t worry, Buzzfeed gives you 11 reasons why Black Friday is a real work out with this sponsored post by Pedialyte. Quote of the Week Publishers say […] Read More

by , November 25, 2015