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Category: Nudge

How to get started with Nudge

  To learn how to get started with Nudge, simply follow these links:   How to get setup Advertisers Publishers   How Nudge pays for itself Advertisers Publisher   For further questions, simply…

Gustaf Stenlund
Gustaf Stenlund
May 8, 2017

Optimizing Content Distribution to Quality

    Not all clicks are created equal.   Every marketer distributing content is looking for quality…   …But whilst content distribution has been growing, the way it’s consumed has changed dramatically.

Gustaf Stenlund
Gustaf Stenlund
April 13, 2017

How Agencies Activate Nudge

Activating Nudge is easy.     1. Agency emails publisher, CCs in Nudge account manager 2. Nudge account manager, liaises with publisher and activates 3. All set!   FAQ’s – Have…

Gustaf Stenlund
Gustaf Stenlund
March 31, 2017

Measuring Purchase Intent with Nudge

  Rooted in the family tree of predictive analytics, you find purchase intent.   In today’s digital world, purchase intent is now an actionable measurement.   By identifying purchasing behavior and which steps…

Gustaf Stenlund
Gustaf Stenlund
March 29, 2017

How Nudge Pays for itself for Publishers

  As with any new investment, publishers need to be clear on how bringing on a new vendor adds value to current processes. The ultimate stress test for any vendor should be how it helps pay for…

Gustaf Stenlund
Gustaf Stenlund
March 14, 2017

Advertisers, how Nudge Pays for itself

  The challenge of bringing on any new vendor is understanding how it adds value to what you’re already doing. The ultimate stress test is how a vendor helps pay for itself and generates a greater ROI.

Gustaf Stenlund
Gustaf Stenlund
March 14, 2017

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