Nudge News, Nudge Releases

Nudge integrates artificial intelligence into its native content platform

  Nudge integrates artificial intelligence into its native content platform   Technology provides predictive intelligence of content performance and audience interaction for native content campaigns.   NEW YORK, NEW YORK, – SEPTEMBER 2017   Nudge, a New York-based technology platform, provides reporting and analytics for modern content marketing and native advertising campaigns. Today, it announced […] Read More

by , September 27, 2017

Nudge Releases

Introducing Nudge 3.0

  Introducing the next exciting phase of Nudge with its newly built AI intelligence layer, features, updates, and Nudge Spectrum.   Get in touch with your account manager today, to talk about the latest features.   Content prediction ‘Predict how well your content will do before it goes live’   Through Nudge’s latest artificial intelligence […] Read More

by , September 27, 2017

Nudge Releases

How to Identify Problems Early With Nudge’s Content Stream

  When you go to build a campaign, Nudge Content Stream allows you to see all of the pieces of content that haven’t yet been added to a campaign.   In turn, this reduces the time it takes for your team to build campaigns and minimizes the risk of error, which is part of our […] Read More

by , September 12, 2017

Nudge Releases

Nudge’s Executive Notes (AI)

  Artificial intelligence has gained a lot of attention over the last decade, but based on Google Trends search data, it wasn’t until the autumn of 2016 that the hype really lifted…   …Today, we already see this in things like AI music recommendations, flight simulators and driverless cars.   Our initial experiments at Nudge, […] Read More

by , August 24, 2017

Nudge Releases

Nudge Demographics – Why it’s Essential for Native Advertisers

  With Nudge, marketers now have a connection from behavior, to demographics, to purchase intent.   This means that they now have the full view of exactly how impactful your content is on your audiences, from start to finish, and where you need to optimize in accordance with the business objectives.     Nudge demographics […] Read More

by , August 24, 2017

Nudge News, Nudge Releases

The best disclosures are native: a study on effective disclosures on custom native ads

In a recent study we completed, we found that the most effective form of disclaimers are in the content themselves. When disclosures were in the content, peoples ability to identify it as an ad went up 89%. The outtake: native disclosures work best for custom native ads. However, the overall identification was still only half […] Read More

by , January 23, 2015

Nudge News, Nudge Releases

Nudge partners with OutBrain

We’re excited to announce our partnership with OutBrain. What do they do? Links to your content appear as recommendations at the bottom of articles on top publisher sites where people are looking for something new to discover. OutBrain facilitates this. This means we’re able to use Nudge to help optimize and leverage your content campaigns. […] Read More

by , April 16, 2014

Nudge News, Nudge Releases

A sneak peek at our new dashboard

The new Nudge dashboard will roll out in the next release. It has been completely redesigned to be more aesthetically pleasing and easier to navigate. Most of the improvements are visual, looking at the data in a new way. Our graphs have been opened up to show the flow of data. At a glance we can […] Read More

by , April 16, 2014