Content Marketing, Use Cases

How to increase EdgeRank with Content Analytics

In short – a lot of Facebook pages have been hit by the Facebook algorithm change. The way to combat that is to increase your EdgeRank, a measure of how good your Facebook content is. Similar to Google with PageRank, this is an algorithm as to what to show on the homepage.  The newsfeed is […] Read More

by , July 28, 2014

This Week in Native Ads

This Week in Native Ads 07/25

Campaign of the Week: You Take A Picture Of Your Food And Tag It. What You Get Is Less Hunger Tag your food pictures with #mealforameal (bonus if you spell it out in mustard) and share this thing. We’ll be helping those in need in the time it takes you to take a picture. Source: UpWorthy Why […] Read More

by , July 24, 2014

Uncategorized

Live from Native Ad Summit 14

The Nudge team is at the Native Advertising Summit today in San Francisco, we’ll be doing live updates throughout the day. Follow the hashtag #NAS2014 on Twitter and check out our Twitter list of attendee updates. Read More

by , July 22, 2014

This Week in Native Ads

This Week in Native Ads 07/18

Campaign of the Week: Five Ways Good Design Can Help Your Business Good design is good business. Now more than ever this well-worn phrase, coined by long-time IBM Chairman-CEO Thomas Watson Jr., is worth repeating. In an increasingly competitive business landscape, design is the new battleground and the success of your business depends on it.   […] Read More

by , July 17, 2014

This Week in Native Ads

This Week in Native Ads 07/11/14

Native Ad Campaign of the Week: Why Your Next Airplane Might Be 3D Printed By 2020, GE Aviation will produce more than 100,000 manufactured components for its line of commercial and military engines. Source: Forbes Why we like it: Great piece of content, thought leadership focus and ties back to the audience EMC is trying to reach. Quote […] Read More

by , July 10, 2014

Nudge News, White Papers

Netflix goes native: A whitepaper on Netflix’s Native Ad Investment in the New York Times & Wired

A recent article on DigiDay concluded that only 9% of marketers are very confident about their Native Ad metrics. Thus Netflix’s well documented recent investment in Wired and New York Times Native Ad products provides an opportune case study to bring these measurement challenges to life. This whitepaper is aimed to help brands evaluate their […] Read More

by , July 7, 2014

This Week in Native Ads

This Week in Native Ads 07/04/14

Native Ad Campaign of the Week: Summer To-Do Calendar by Leinenkugel Don’t let the summer pass you by! Find inspiring BuzzFeed posts for every important date and make the next few months memorable. Source: Buzzfeed Why we like it:  It’s timely with summer here, has real utility showing summer event and brand tie in with Leinenkugel Summer […] Read More

by , July 3, 2014

This Week in Native Ads

This Week in Native Ads 06/27/14

Native Ad Campaign of the Week: Digiday breaks out Native Ad Inception: Two native ads for native ads. A Native Ad inside a Native Ad. TripleLift and Yahoo both pulling out this ad inception on DigiDay. Source: DigiDay +  DigiDay Why we like it A clever idea by both companies, using a Native Ad to spread their content on Native […] Read More

by , June 27, 2014

This Week in Native Ads

This Week in Native Ads 06/20/14

Native Ad Campaign of the Week: Netflix’s Orange is the New Black NY Times Native Ad A nearly 1,500-word native ad for Netflix’s original series “Orange is the New Black” appeared on The New York Times website last Friday. It’s among the first native ads from Times’ newly minted T Brand Studio. The ad uses video, […] Read More

by , June 19, 2014

Nudge News, Nudge Releases

Nudge partners with OutBrain

We’re excited to announce our partnership with OutBrain. What do they do? Links to your content appear as recommendations at the bottom of articles on top publisher sites where people are looking for something new to discover. OutBrain facilitates this. This means we’re able to use Nudge to help optimize and leverage your content campaigns. […] Read More

by , April 16, 2014