This Week in Native Ads

This Week in Native Ads 08/22

Campaign of the Week: There Are Two Shapes Of Shoes Men Should Never Wear Ever since we wrote about avoiding square-toed and overly-pointy shoes — because they look unnatural and are the most obvious signs of cheaply-made, mass-produced footwear — we’ve received many questions about what shape(s) to look for. Source: Business Insider Why we like it: It’s the right […] Read More

by , August 21, 2014

This Week in Native Ads

This Week in Native Ads 08/15

Campaign of the Week: reForm When blogging platform Medium published Re:form on Tuesday, its latest “collection,” readers may have notice something entirely new to the site: advertising.   Source: Medium Why we like it: BMW expressing their brand values through their placement, also embracing the medium community by supporting a topic rather than a specific post. […] Read More

by , August 14, 2014

This Week in Native Ads

This Week in Native Ads 08/08

Campaign of the Week: Peek Inside This Entrepreneur’s Zen Home Before becoming an entrepreneur, Mike Del Ponte spent several years traveling the world volunteering and working in microfinance. The influence of global cultures blended with modern minimalism shows in the space he currently inhabits in San Francisco. Pieces sleek and digital are placed comfortably alongside the […] Read More

by , August 7, 2014

This Week in Native Ads

This Week in Native Ads 08/01

Campaign of the Week: Amazingly Humanlike Robot Able To Commit Thousands Of Mistakes Per Day Saying they have been able to replicate human behavior more closely than ever before, researchers at MIT unveiled Tuesday a remarkably advanced robot that is capable of committing thousands of mistakes per day. Source: The Onion Why we like it: The idea […] Read More

by , July 31, 2014

This Week in Native Ads

This Week in Native Ads 07/25

Campaign of the Week: You Take A Picture Of Your Food And Tag It. What You Get Is Less Hunger Tag your food pictures with #mealforameal (bonus if you spell it out in mustard) and share this thing. We’ll be helping those in need in the time it takes you to take a picture. Source: UpWorthy Why […] Read More

by , July 24, 2014

This Week in Native Ads

This Week in Native Ads 07/18

Campaign of the Week: Five Ways Good Design Can Help Your Business Good design is good business. Now more than ever this well-worn phrase, coined by long-time IBM Chairman-CEO Thomas Watson Jr., is worth repeating. In an increasingly competitive business landscape, design is the new battleground and the success of your business depends on it.   […] Read More

by , July 17, 2014

This Week in Native Ads

This Week in Native Ads 07/11/14

Native Ad Campaign of the Week: Why Your Next Airplane Might Be 3D Printed By 2020, GE Aviation will produce more than 100,000 manufactured components for its line of commercial and military engines. Source: Forbes Why we like it: Great piece of content, thought leadership focus and ties back to the audience EMC is trying to reach. Quote […] Read More

by , July 10, 2014

This Week in Native Ads

This Week in Native Ads 07/04/14

Native Ad Campaign of the Week: Summer To-Do Calendar by Leinenkugel Don’t let the summer pass you by! Find inspiring BuzzFeed posts for every important date and make the next few months memorable. Source: Buzzfeed Why we like it:  It’s timely with summer here, has real utility showing summer event and brand tie in with Leinenkugel Summer […] Read More

by , July 3, 2014

This Week in Native Ads

This Week in Native Ads 06/27/14

Native Ad Campaign of the Week: Digiday breaks out Native Ad Inception: Two native ads for native ads. A Native Ad inside a Native Ad. TripleLift and Yahoo both pulling out this ad inception on DigiDay. Source: DigiDay +  DigiDay Why we like it A clever idea by both companies, using a Native Ad to spread their content on Native […] Read More

by , June 27, 2014

This Week in Native Ads

This Week in Native Ads 06/20/14

Native Ad Campaign of the Week: Netflix’s Orange is the New Black NY Times Native Ad A nearly 1,500-word native ad for Netflix’s original series “Orange is the New Black” appeared on The New York Times website last Friday. It’s among the first native ads from Times’ newly minted T Brand Studio. The ad uses video, […] Read More

by , June 19, 2014